66% of consumers looked for local business information on map sites/apps
Based on a survey by IPSOS, 2 in 3 consumers looked for local business information on map sites/apps.
The following questions were asked in the survey:
Q. What type(s) of information related to your purchases of [CATEGORY] did you search for using map sites/apps? This can include any information gathered about products, services, brands or businesses/stores.
Q. Thinking about the information you looked for related to, did you find each type of information you were looking for using map sites/apps?
Below are the results of the surveys:
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