Strategies for promoting Google Virtual Tour for Business
Here are some effective strategies and tips for promoting your Google Virtual Tour for Business:
On your website:
- Embed the tour prominently: Place the tour on your homepage, contact page, and relevant service pages.
- Create a dedicated landing page: Showcase the tour with high-quality screenshots, highlight its benefits, and add calls to action.
- Link to the tour from relevant content: Integrate links to the tour within blog posts, articles, and descriptions of your products or services.
- Add a pop-up or banner: Use a pop-up or banner to announce the availability of the tour and encourage visitors to explore.
On social media:
- Post engaging snippets: Share short clips or screenshots from the tour on Facebook, Instagram, Twitter, and other platforms.
- Run contests or giveaways: Encourage engagement by offering prizes for the best photo or video taken virtually within the tour.
- Use relevant hashtags: Include hashtags related to your industry, location, and Google Street View to increase reach.
- Partner with local influencers: Collaborate with local influencers to promote the tour to their audience.
Offline marketing:
- Print flyers or brochures: Include a QR code or link to the tour on your printed materials.
- Display signage: Showcase your Google Street View badge in your physical store or office.
- Mention the tour in presentations: Highlight the tour during business meetings or presentations.
- Run local advertising campaigns: Consider targeted ads in local publications or online directories.
General tips:
- Optimize for mobile: Ensure the tour is accessible and user-friendly on mobile devices.
- Use high-quality visuals: Invest in professional photography or videography for the tour.
- Add interactive elements: Include hotspots, information points, or audio guides to enhance the experience.
- Track your results: Monitor your website analytics and social media engagement to see what’s working and adjust your strategy accordingly.
Additionally:
- Encourage reviews: Ask customers who have enjoyed the virtual tour to leave a review on your Google Business Profile.
- Run Google Ads campaigns: Consider targeted Google Ads campaigns to drive traffic directly to your virtual tour.
- Partner with Google Street View Trusted photographers: Collaborate with photographers to create high-quality tours and leverage their expertise.
By implementing these strategies and tailoring them to your specific business, you can effectively promote your Google Street View for Business virtual tour and attract more customers.
Remember, consistency is key. Continuously promote your tour through various channels to maintain its visibility and maximize its impact on your business.
My Business View is one of Australia’s mot success for Google Street View Trusted agencies. It’s success relied on implementing many of the above strategies and partnering with 360panomania, the online market place for virtual tours.
A Google Trusted Photographer can get you started. Simply post a project for your business and all the Google Trusted Photographers in your area will be invited to bid for the project.
Using 360panomania online marketplace, your investment in a stunning Google Street View for Business 360° Virtual Tour is 100% secure using an escrow payment platform to ensure you only pay for work that has been completed to your satisfaction.